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What is Pomegranate?

As an antioxidant, pomegranate fruit is among the newest kids on the anti-aging block. However, the pomegranate is a very ancient fruit with a rich and varied history across most ancient cultures. It has been mentioned in the Homeric Hymns and the Book of Exodus and is often featured in Greek mythology. To this day it holds strong symbolic meanings for modern day Greeks.

The fruit-bearing deciduous shrub grows between five and eight meters tall and is native to the Caucasus and the Himalayas in the Indian sub-continent. In fact, the ancient city of Granada in Spain was renamed after the fruit during the Moorish period. Spanish settlers went on to introduce it into Latin America and California in 1769; as a result pomegranate is now also cultivated in parts of California and Arizona.

Pomegranate's Benefits for Skin

Pomegranate is nature’s super food and know as a powerful hydrating agent, antioxidant and anti-inflammatory. While it delivers a powerful anti-aging effect, it helps the skin to retain moisture and maintain proper circulation and hydration. Pomegranate is rich in ellagic acid, which helps to manage free radicals, and slows the formation of wrinkles and fine lines related to aging. It also has been found effective in aiding cell regeneration, adding tissue repair and promoting the production of collagen and elastin, giving strength and support to the skin.

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